Market Vendors

Festival of Nations is known for bringing global market arts and goods to one location. We invite businesses and organizations to join the international market culture in Tower Grove Park on August 26–27. Internationally-focused vendors and St. Louis favorites alike will bring to life the opportunity for Festival attendees to shop local and buy global. Together, we'll highlight the vibrancy of multiculturalism, celebrate our unique identities, and create community impact, cultivating a more prosperous region for all.

The Festival of Nations is committed to providing an exceptional attendee experience to our patrons. We invite you to join our Festival and make an impact in our shared community. 2023 Festival of Nations vendors will:

  • Gain access 100,000+ visitors for direct sales and brand awareness
  • Participate at  an iconic annual St. Louis event and be featured in our website and promotions
  • Align your brand with vibrant multiculturalism
  • Support St. Louis artists and businesses, and cultures from around the world
APPLY TODAY

Frequently Asked Questions

Who can participate as a market vendor?

Any business or nonprofit organization selling artisanal items including but not limited to; arts & crafts; books, games & toys; clothing & accessories; pet items; or specialty services and experiences.

When is the deadline to apply as a market vendor?

The application deadline is July 21, 2023 for the best possible chance of consideration. There are special rates for early applicants. Last chance pricing goes into effect July 21–July 31 but allotted slots are not guaranteed.

Can I apply to be a vendor if I am not foreign-born?

Yes! We are lifting the restriction to be a foreign-born owner in 2023. You must share your nationality and ethnicity for reporting purposes but there is no restriction. You must also identify what nation your business or organization will represent. This will allow for greater inclusivity of first-generation Americans, St. Louis favorites and a broader variety of cultural representation.

By applying, am I officially a Festival of Nations vendor?

All applications must be approved by Festival organizers. Once approved, vendors will receive a Festival contract, invoice for 25% of vendor fee, calendar of mandatory meetings and any additional forms to submit if you have applied to be a premium vendor.

Is there a separate vendor application for World Refugee Day?

No. World Refugee Day is on June 17, 2023 at the City Foundry and Alamo Drafthouse. Applicants may confirm their interest in being a vendor at that event within the Festival of Nations application.

How much does it cost to participate in the Festival of Nations?

The total cost to vendors is comprised of:

Application fee: Every application must be submitted with a $25 application fee.

Vendor fee: Varies depending on size and type (booth, truck, trailer, cart). 25% of this non-refundable fee is due upon application acceptance. The remainder of the fee is due on July 1 to secure your space.

Concession donation (optional): We are proud that our vendors are dedicated to supporting refugees, immigrants and multiculturalism.If able, market vendors are asked to support our mission by donating a portion of their gross revenue each day. If your business is in a position to offer a donation back to the Festival of Nations/International Institute of St. Louis, you will be highlighted as a Premium Market Vendor and will receive an official donation acknowledgment letter.Details are defined in the full application.

Electricity fee: Electricity is available for $375 for 40 amps/8 outlets units. Additional amps cost more; details are defined in the full application.

While it will be passed on to and paid by customers, vendors must also include a $2 service fee for every transaction. Festival organizers will invoice vendors for this service fee for transactions incurred during Festival of Nations.

Why are concession donations requested?

Festival of Nations is produced by the International Institute of St. Louis. As an organization dedicated to supporting refugees, immigrants, and multiculturalism, the International Institute of St. Louis is imploring vendors to invest in our mission by donating a portion of your gross revenue each day towards our efforts to provide vital services, resources and support to those in need. Market Vendors who make a tax-deductible donation back to the International Institute will have the opportunity to be featured as a Premium Market Vendor. The suggested donation is $200.

How will sales data be shared between vendors and Festival organizers? How will Festival organizers use my sales data?

Festival of Nations is committed to providing equitable support and reporting to its participating vendors, future participating vendors, partners, investors and community stakeholders. In order to accomplish this, we must rely on all participating vendors to provide accurate data for their daily transactions during the Festival.

Vendors must enter into a data-sharing agreement with Festival organizers, which outlines the types of data that will be collected, the purpose for which the data will be used, and the terms and conditions of data sharing.

Vendors will share all transaction data to the Festival organizers on a daily basis and as agreed upon in the data sharing agreement. This is made possible through adding Festival of Nations as a “Full Access Team Member” within your Square account, and/or sending full-detailed transaction reports at the end of each day of the Festival.

How much do I owe today to apply as a vendor?

You will immediately pay a $25 fee with your application. Additional fees charged upon application acceptance and following the Festival of Nations.

Are there discounted prices or special rates for market vendors?

Yes! We are offering discounted vendor fees to nonprofits and new entrepreneurs, defined as someone who has been in business for less than one year, as of August 31, 2022.

There are also special rates for the first 30 approved applicants on a first-come, first-serve basis. Once sold out, the standard rate will be in effect until July 21. Last chance rates are available July 21 – August 4. Details are defined in the full application.

Why has there been a slight increase in vendor fees for 2023?

To ensure the sustainability of the Festival of Nations—and our mission to uplift and showcase cultures, people and businesses from around the world—we are elevating the attendee experience and attracting more people to our event. We must be able to better record the economic impact of the Festival, which we can do together by streamlining the sales process across all vendors. Organizers are offering discounted rates to nonprofits and new entrepreneurs, while also improving Wi-Fi connectivity and providing point of sale hardware. There are also expanded opportunities for brand exposure and vendor engagement.

How much space is available for market vendors?

Booth sizes range from 10x10 to 10x40 feet. Truck and trailer vendors have 15–50 feet long parking spaces. Pricing will reflect the space allotment. Details are defined in the full application.

Can I pay my application and vendor fees by cash or check?

No. All fees will be paid electronically by credit card, Apple Pay, Google Pay or Cash App. Application fees will be requested and paid within the application itself.

Can I accept customer payments in cash at the Festival of Nations?

Vendors may accept cash payments from customers, using a point of sale (POS) system that tracks all transactions. The Festival's preferred point of sale (POS) system is Square, however, we understand that many of our vendors utilize other systems that support their businesses.

What if I don’t currently use Square for my business?

The Festival's preferred point of sale (POS) system is Square, however, we understand that many of our vendors utilize other systems that support their businesses. If it is possible for vendors to use Square for the duration of the Festival that is preferred. If this is not possible, then Festival organizers ask for transparency and cooperation to aid our efforts in data reporting requirements. **Vendors who utilize a different POS system and/or are not willing to use Square will be considered on a case-by-case basis.**

What does it mean to be a premium vendor?

Premium vendors will receive exclusive benefits including priority location during the festival and in promotions. Premium vendors will offer two of the three following commitments: 1) a concession donation, 2) a festival ticketed program contribution, 3) serve as a World Refugee Day event vendor, or 4) host a summer series event. Details are defined in the full application.

What is a summer series event?

Beginning in June and running through August 19, Festival of Nations will promote a calendar of events showcasing participating Festival vendors and local restaurants and businesses. These events will be low-key and hosted by the vendor/restaurant/business themselves in an effort to promote the Festival of Nations and generate excitement leading up to the Festival.

Submit your market vendor application.

APPLY TODAY

Stay up to date on all updates!